Monday, September 3, 2012

Being Hyper on the Internet

The internet has created a realm where users are able to navigate through and find information at speeds never before capable.  For this reason, people have begun to expect quicker, easier access to the content they desire.  The information gathered from my reading of Chapter 4 of, Writing for Digital Media, shined light on how hypertext and hyperlinks can assist in the quick navigation of online media.

Hypertext and hyperlinks are text with the capacity to bring the reader either to a different part of the page or to a related source with one click.  This capability allows the reader to gather more information on a topic faster while still being able to remain focused on the topic their researching.

It's important to remember a few key points when using hyperlinks according to Brian Carroll and they go as follows:
  1.  They bring the readers to supporting evidence and primary sources without disturbing the flow of the main body of text.
  2.  They help readers predict more or less where the link is taking them.
  3. The hyperlink uses the fewest amount of words possible so it doesn't clutter the Web page. 
 Furthermore, the same rules apply to hyperlinks as they do to the main body of text.  Consistency and clarity is key to good hyperlinking. If the link sends the reader somewhere confusing or disrupts their ability to navigate the Web page, the reader is likely to leave your page.  If text and link color of your hyperlinks don't maintain consistency, your page will look poor aesthetically and possibly confuse the reader.

Hyperlinks and hypertext are valuable tools to use when writing online.  It's crucial you understand how to use them properly and are positive they contribute to the navigation of your page and do not hinder it.


Discussion Questions to Ponder:

1) Does a hyperlink in the middle of a body of text distract the reader from the main purpose of the text? 

2) Can bad hyperlinking ruin a good article?

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